Tag: merely descriptive

Can you trademark an acronym? Acronyms are everywhere. They are like code language for those in the know. Even in the intellectual property world, our…

What is a generic mark? A generic mark is a word understood by the public as the common term for a product or service. For…

Why do trademark applications get rejected? Most trademark applications are not approved on their first go-around according to USPTO trademark statistics. Only 34.4% of TEAS…

What is a merely descriptive mark? Your trademark application might get rejected for a number of reasons. Near the top of the list of possible…