Trademark Registration

How to Use This Trademark Cost Calculator Trademark costs can be a bit confusing. This trademark cost calculator is meant to provide some guidance and…

Learn from the Biggest Trademark Mistakes I have some good news. Most trademark mistakes are avoidable. By knowing certain insights and taking precautionary measures upfront,…

How different must your trademark be? We get this question all the time. Would a slight change to a trademark be enough to get it…

What is a standard character trademark? The USPTO offers two ways in which one can apply for a trademark. The first option is a standard…

Dealing with Difficult Trademark Office Actions When your trademark application receives a challenging refusal, think twice before doing what everyone else does (i.e., argue). Do…

Why are USPTO trademark examiners called examining attorneys? USPTO trademark examiners are attorneys and, therefore, called examining attorneys. When responding to a trademark application rejection,…

Was your trademark application rejected again? It can be frustrating to receive a second refusal in your trademark application. Would filing another argument be a…

Are we talking about real or theoretical trademark confusion? Likelihood of confusion can be a confusing subject. What makes one trademark too similar to another?…

Why Arguments Alone May Not Be Enough to Overcome a Likelihood of Confusion Refusal Likelihood of confusion is a fancy way of saying that the…

Is it even possible for you to file a trademark opposition? Potential clients frequently ask about how they can oppose a trademark application. Before diving…

How do you prove that your trademark is not similar? One of the most common rejections of trademark applications is likelihood of confusion. While you…

How do you register a trademark for a lot of goods and services? Suppose you wish to register a trademark for several goods or services,…