Trademark Registration

Does it matter whether you incorporate or trademark first? Incorporate or trademark first? Does it matter? Actually, it matters a great deal. A proper trademark…

What is a use-based trademark application? As opposed to an Intent-To-Use application, a use-based trademark application covers a mark that is being used on goods…

Can you trademark an acronym? Acronyms are everywhere. They are like code language for those in the know. Even in the intellectual property world, our…

How to Cancel a Registered Trademark As recently as a year ago, this article would have been written quite differently. A trademark cancellation filed with…

How are trademark rights determined in the US? In the US, trademark rights are generally given to the first one to use a mark. Except…

Focus on What Matters Most In Filing Your Trademark Application For many businesses thinking of registering a trademark, cost is the biggest factor. It is…

Is it possible to register a trademark in the metaverse? Times are changing. What may have been unimaginable years ago has become a genuine concern…

What are smarter ways to respond to trademark Office Actions? Though you hate to see them, Office Actions are fairly common in USPTO trademark applications.…

Can you expedite a US trademark application? Under limited circumstances, it may be possible to speed up your trademark application. For most applicants, however, expediting…

When do you need to submit substitute specimens of use? If your trademark specimens of use have been rejected, then you know what I’m talking…

Expungement or Reexamination: Better Alternatives Than Arguing No Likelihood of Confusion Arguing against a likelihood of confusion refusal can be a losing battle. Sometimes, you…

What can cause the USPTO to issue trademark sanctions? Imagine investing the time and expense of filing a US trademark application only to have it…