Got Moat?

Why economic moat is good for startups It’s a competitive world out there. In any area of business that appears profitable, competition seems only to increase as more companies seek to do the same thing. If you have a lot of companies offering the same product with comparable quality, then price becomes the main factor […]

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How Startups Should File Trademark Applications

When your startup company name is also the trademark for your product It’s best to search the USPTO trademark database for your startup company name before incorporating. A trademark search will provide not only peace of mind, but also a helpful assurance that you ought to be able to sell product under the desired trademark […]

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