Category: Trademark Registration

What is trademark abandonment?

What does it mean to abandon a trademark? Trademarks differ from patents in at least one fundamental way. Trademarks require continuous usage. Otherwise, trademark rights…

What is a multi-class trademark application?

Can you file a multi-class trademark application in the US? Yes, the USPTO allows applicants to file a single trademark application covering goods and/or services…

What is trademark fair use?

When is it OK to refer to someone else’s trademark? Trademark law allows for third parties to refer to use terms in certain situations without…

Who is the trademark owner?

Who owns the trademark? It’s not uncommon for first-time trademark applicants to raise questions concerning ownership of the trademark. A trademark owner must be identified…

Likelihood of Confusion: How to Win the Not Similar Argument

What is the purpose of a trademark? A trademark serves to indicate the source of goods or services (in this post, I’ll refer to both…

When does a trademark registration expire?

Do trademark registrations expire? Trademarks differ from patents in at least one critical way. Patents must expire. Trademark registrations can last indefinitely if they are…

How long does it take to register a trademark?

How long does a trademark registration take? Many variables can prolong the US trademark application process. Generally speaking, the fastest path to a registration would…

What is a geographically descriptive trademark?

What is a primarily geographically descriptive trademark? If you apply for a trademark that contains a geographic location, there is a risk that your application…

How to Renew a Trademark Registration

How do you renew a trademark registration? Unlike patents which expire on a definite date, the term of a trademark registration may continue indefinitely as…

Not trademarkable: What can’t be trademarked?

What is trademarkable? To be trademarkable means that a word or phrase is capable of trademark registration. That is to say, a mark must meet…

Trademark Office Action: What a Successful Refusal Argument Looks Like

What is a trademark Office Action? When you apply to register a trademark with the USPTO, your trademark application will be assigned to a trademark…

When Should You Request An Extension of Time for Filing a Statement of Use?

When do you have to submit evidence of trademark use? In an Intent-To-Use (ITU) trademark application, you have six months from the Notice of Allowance…

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