likelihood of confusion

Trademark Rejected Again: Smarter Options to Respond to a Final Office Action

Was your trademark application rejected again? It can be frustrating to receive a second refusal in your trademark application. Would filing another argument be a…

What are the Trademark DuPont Factors for determining likelihood of confusion?

Are we talking about real or theoretical trademark confusion? Likelihood of confusion can be a confusing subject. What makes one trademark too similar to another?…

How to Show Your Trademark Is Not Similar: Partial Cancellation of TM Registration

Why Arguments Alone May Not Be Enough to Overcome a Likelihood of Confusion Refusal Likelihood of confusion is a fancy way of saying that the…

What is a partial cancellation of a trademark registration?

How do you prove that your trademark is not similar? One of the most common rejections of trademark applications is likelihood of confusion. While you…

Related Goods and Services: How to Avoid Similar Trademarks

What is the meaning of related goods and services? Likelihood of confusion is one of the biggest obstacles to registering trademarks. In comparing trademarks, examiners…

Should You File a Trademark Similar to a Pending TM Application?

What if someone else filed for a similar trademark first? I can’t tell you all the reasons why people delay filing a trademark application. Perhaps…

Why Your Trademark Arguments Will Fail: How to Win an Office Action Rejection

Why Certain Trademark Arguments Are Irrelevant Certain trademark arguments are destined to fail. Even when great points are made, they will fall on deaf ears.…

How To Avoid Trademark Confusion

What are similar trademarks? Maybe it’s just me, but it sure seems like the USPTO has become more aggressive in refusing registration of trademarks. The…

What is a crowded field of third party registrations?

Has your trademark application received a Section 2(d) likelihood of confusion rejection? So your trademark application has been refused registration on the basis that your…

How to Trademark a Logo: Can you register a design mark similar to a word mark?

How does a design mark application compare to a word mark registration? To register a trademark without regard to style, a trademark application may typically…

Final Rejection: How to Respond to a Trademark Final Office Action

What is a final trademark rejection or Final Office Action? Known as a Final Office Action, a final trademark rejection is typically a second rejection…

What are confusable trademarks and examples of non-confusable trademarks?

What does confusable mean? To be registrable, a mark must not have a likelihood of confusion with any registered trademarks. In other words, an applied-for…

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