likelihood of confusion

How to Trademark a Logo: Can you register a design mark similar to a word mark?

How does a design mark application compare to a word mark registration? To register a trademark without regard to style, a trademark application may typically…

Final Rejection: How to Respond to a Trademark Final Office Action

What is a final trademark rejection or Final Office Action? Known as a Final Office Action, a final trademark rejection is typically a second rejection…

What are confusable trademarks and examples of non-confusable trademarks?

What does confusable mean? To be registrable, a mark must not have a likelihood of confusion with any registered trademarks. In other words, an applied-for…

Trademark Application Rejected? Here’s Why and What You Can Do About It

Why do trademark applications get rejected? Most trademark applications are not approved on their first go-around according to USPTO trademark statistics. Only 34.4% of TEAS…

Coexistence: What is a trademark consent agreement?

When does a trademark consent agreement make sense? A trademark consent agreement is a written agreement between two trademark owners stating that their respective marks…

How much is a flat rate trademark application?

What is a flat rate trademark application? Our firm offers fixed fees for filing trademark applications. A flat rate trademark application provides you with some…

What is trademark priority?

Trademark Priority: Determining Who Was First Trademark rights in the US generally belong to the one who was first to use the mark in commerce.…

Likelihood of Confusion: What Makes Trademarks Similar or Not?

What is the purpose of a trademark? A trademark serves to indicate the source of goods or services (for simplicity, I’ll refer to both goods…

What is a trademark knockout search?

How do we identify the risk of your trademark being rejected for being too similar? A trademark knockout search generally refers to a pre-filing search…

Coexistence Agreement: a Cost-Effective Response to a Likelihood of Confusion Refusal?

What is a likelihood of confusion rejection? A rejection on the grounds of likelihood of confusion is basically a refusal to register your mark because…

What can go wrong if you lose a TTAB trademark case?

What are the consequences of losing a TTAB trademark opposition or cancellation? So you have applied to register a trademark and everything has proceeded smoothly…

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