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When a Trademark Has Too Much Design for a Word Mark Application

The Difference Between Design Marks and Word Marks The line between word marks and design marks can get a bit blurry. When a trademark has…

Standard Character vs. Design Trademark: How to Choose

What is a standard character trademark? The USPTO offers two ways in which one can apply for a trademark. The first option is a standard…

Word Mark vs. Design Mark: What is a standard character trademark vs. a stylized logo?

What is the difference between a word mark (standard character) and a design mark? When a trademark has words or letters, there are two ways…

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