trademark confusion

What are the Trademark DuPont Factors for determining likelihood of confusion?

Are we talking about real or theoretical trademark confusion? Likelihood of confusion can be a confusing subject. What makes one trademark too similar to another?…

How To Avoid Trademark Confusion

What are similar trademarks? Maybe it’s just me, but it sure seems like the USPTO has become more aggressive in refusing registration of trademarks. The…

Likelihood of Confusion: What Makes Trademarks Similar or Not?

What is the purpose of a trademark? A trademark serves to indicate the source of goods or services (for simplicity, I’ll refer to both goods…

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